Sponsorship nightmare as Qatari Royal Family turn off the beer tap on the eve of World Cup
With just two days to go until the tournament kicks off, it has been announced that beer will be banned within stadiums at this year's...
Lewis Silkin Sports Insights
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Two Pints of Lager and a Packet of Controversy: is a marketing storm "brewing" in the run-up to Qatar?
With the 2022 FIFA World Cup now less than a fortnight away, the minds of the football-watching public are turning to Qatar. Given...
A French revolution: star power and image rights
Last month, star French forward Kylian Mbappé hit the headlines for refusing to take part in some of the French national football team’s...
Premier League clubs vote to park the bus on sponsorship deals linked to owners
Newcastle United’s new owners have barely finished their stadium tour of St James’ Park and Premier League clubs have already responded...
Fan Tokens - a fleeting fad or football's future?
This week, Everton announced the release of its very own "Fan Token". The $EFC token will be available for fans to purchase from...
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